Antalis: A Visual Experience by TEMPER Creative Agency
Antalis, a leading name in the distribution of paper, packaging solutions, and visual communication media, approached TEMPER Creative Agency with a challenge—to create not just a stand but a complete visual experience that would embody the brand’s premium positioning in the Iberian and international markets. The outcome was an exceptional showcase of creativity and efficiency, culminating in a stand design that captivates and connects with visitors in a memorable way.
The Vision: Creating a Stand Beyond Expectations
Antalis’ goal was to showcase their leadership in the market through a stand that would do more than display their products—it had to create a visual journey for every visitor. They selected TEMPER to realize this vision by developing a stand that would deliver a powerful, immersive experience. Temper is no strager to this line of work, beeing Lumatek’s Tradeshow Stand design a the powerful and interactive example of what a TRadeshow stand can be really be.
Crafting a Visual Journey: The Stand Design Process
Our design approach focused on maximizing brand engagement. We created a bright, dynamic tradeshow stand that exuded creativity and innovation, directly aligning with the values that Antalis represents. With careful attention to aesthetics and functionality, the stand was designed to draw visitors into the Antalis universe, ensuring a memorable interaction with the brand.
Our team took the project from concept to completion in record time. The stand was not only visually striking but also designed for durability and reusability, ensuring it could be utilized for future events, optimizing both time and cost for Antalis.
A Narrative-Driven Video for Social Media
Beyond the stand itself, Antalis sought to extend its impact through social media. TEMPER produced an engaging video that captured the vibrancy and life of the stand during the event. With a narrative that went beyond simply showing the stand’s design, the video offered a deeper, more immersive look into the brand’s presence at the event, providing a human touch and bringing the experience to life for viewers.
Reusability and Cost-Effective Solutions
TEMPER’s design of the stand incorporated elements that ensured its longevity. Built to be used for multiple events, the stand offered Antalis a cost-effective solution, extending its life cycle and providing excellent value for their investment.
FAQs
What was the main challenge of this project?
The primary challenge was creating a stand that went beyond visual appeal to deliver an immersive brand experience while ensuring it could be reused for multiple events.
How long did it take to design and assemble the stand?
TEMPER worked on a tight schedule, delivering the entire project—from concept and design to production and assembly—in record time.
What made the video production for Antalis stand out?
The video captured not only the stand’s design but also its energy and interaction during the event, creating a narrative-driven story that resonated with Antalis’ audience on social media.
Is the stand designed for reuse?
Yes, the stand was built with durability and reusability in mind, ensuring it could be used at multiple events to maximize cost efficiency.
What impact did the project have on Antalis’ brand presence?
The stand and accompanying video enhanced Antalis’ brand visibility and engagement, providing a creative platform to communicate their leadership and quality in the industry.
TEMPER’s partnership with Antalis demonstrated our commitment to delivering high-quality, innovative solutions tailored to each client’s unique needs, ensuring both creative excellence and cost efficiency.